Network or partner programme?
A network may host programmes from multiple advertisers. Treat network registration and joining individual programmes as separate steps. Access does not mean automatic acceptance into every campaign.
The three networks we work with
The Dognet overview focuses on Central and Eastern European programmes, while the Awin guide explains the international offer. The TradeTracker overview introduces further European programmes and publisher tools. This is not a ranking of the entire market.
What should you check in a programme?
Check the country, accepted channels, commission basis, qualifying action, tracking conditions and prohibited promotion methods. If your plans depend on product data, check feed availability and usage conditions too.
Why is the commission rate not enough?
A higher percentage does not necessarily mean more income. Audience needs, offer relevance, conversion rate and approval rate all matter. Assess the whole operation rather than a single metric.
TradeTracker and direct programmes
Our third partner network is TradeTracker. You can also choose a direct programme to recommend products or services, such as GetYourGuide. Distinguish a provider's direct programme from a network hosting several advertisers.